Our Vision at ESG Gaming is ‘the igaming sector is a leader in the post pandemic recovery and epitomises social responsibility, sustainability and harm-minimisation globally’. Our Vision is underpinned by our Values which are about being Gracious, Authentic, Humble and Determined. ESG Gaming and I will not chase headlines, nor we will get involved in matters such as regulation as it simply isn’t our expertise. Like many of you we are committed to continue to work collaboratively in this space, something many of us have done now for several years.
Many have asked how they can help with our new non-profit and so we considered what would be the most impactful ways which also furthers the National Strategy to Reduce Gambling-Harms. These are:
LCCP RET Donations: You might consider diversifying your LCCP RET contribution to include ESG Gaming. We are specifically looking to raise up to £1m to develop the esports metaverse as a web 3.0 product aimed at Players, Fans, Tournaments and Brands. Player Education and Parental Guidance will be at the heart of the metaverse.
Safer Gambling Marketing: You might consider helping us with a donation from your marketing budgets to help us purchase ESG Gaming and esports branded merchandise that we can use at Trade Shows, Events and Esports Tournaments to raise awareness and build our esports community of engaged members.
Safer Gambling Research: If you are looking to undertake some safer gambling research, specifically looking at your tools, safer gambling website proposition and gain feedback through customer groups we’d welcome an opportunity to talk through the possibilities. If the research can be shared and contributes to the National Strategy to Reduce Gambling-Harms, there might be an option to use your LCCP RET donation.
Employee-led volunteering: I have led many employee-led volunteering opportunities over the years. We specifically need some specialist volunteers to help us (i) build the esports metaverse; (ii) build the community of esports members and (iii) employee-led fundraising to help us purchase tech for the metaverse such as Virtual Reality or develop our NFT capability
If you feel you might be able to help, please do reach out to Lee Willows at lee@esggaming.org.